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Princess Motor Yachts power ahead in the Australian boat market
21st Mar 2010

The Sanctuary Cove International Boat Show will see the Australian debut of the Princess P78 along with the P62

The UK’s leading luxury big boat manufacturer Princess Yachts, has confirmed their commitment to the Australian and New Zealand marketplace with the confirmation of a new factory backed distributor for the region. Marine industry stalwart Alan Paterson will head Princess Yachts Australia, and he and his team of highly skilled professional sales, service and support staff will provide the sales and after sales back up to match what is the world’s most prestigious boating brand.

Princess Yachts International, now under the ownership of an investment group sponsored by LVMH group, Moet Hennessy Louis Vuitton and Groupe Arnault, has an absolute commitment to those people who own a product from their impressive range and will always maintain factory backed support for the region. This commitment provides great peace of mind for those purchasing a vessel of this size, as they can always feel confident that they will receive the support and service they expect, a little offered commodity by many brands through the turmoil of the past eighteen months.

Princess Yachts Australia is forging ahead with the establishment of a new national dealer network of the most experienced and professional sales and service personnel in each of the major national boating destinations. All focused on providing current and prospective Princess owners with unrivalled levels of customer service and support.

Princess has developed an enviable reputation for building boats of the highest quality and performance, and their latest styling, technology and finishes will be featured in the four new models due in Australian waters over the coming months. The Sanctuary Cove International Boat Show will see the Australian debut of the Princess P78 on what will be the most amazing display of Princess vessels ever seen in Australia. Along with the P78 will be the P62, which is currently available for inspection at the new home for Princess Australia at Hope Island Marina on the Gold Coast.

The ultra impressive and high performance V Series will adorn Australian waters in the lead up to the Sydney International Boat Show in August with the new V52 arriving July and the V62 and amazing new V85-S to arrive just in time for the show. The V85-S is simply the most stunning sports type vessel to ever arrive in Australian waters.

“Owning a Princess boat really is the pinnacle of boat ownership in Australia, and I’m elated to have the opportunity to help further develop this brand for owners in Australia and New Zealand”, said Alan Paterson, Dealer Principal of Princess Yachts Australia. “Many luxury boating brands have been heavily impacted by the turbulence of the past couple of years, but Princess, with the backing of LVMH has maintained their commitment to owners in the region and our partnership will provide further confirmation for why owning a Princess is the only choice in the luxury boating segment.” Mr Paterson went on to say.