“The Mustang Sports Cruiser range are renowned as a great value entry level boat, and this strategy will ensure this remains true now and into the future.” said Mustang CEO Chris Heaton.
Mustang looks to Asia for competitive entry level boating in Australia with their new
Sports Cruiser range.
Mustang Marine has announced it will be manufacturing it’s soon to be released Australian
designed Sports Cruiser range in Asia to meet the demand for good quality entry level boating in
Australia. The new Sports Cruiser range which includes the 2850, 3350 and 3850 will be
manufactured by Mustang's production partner in the Philippines, Australasian Marine Alliance
Sports Cruisers destined for Asian markets will be fully built at the production facility in the
Philippines reducing shipping costs and improving lead times, however boats sold via Mustangs
Australian and New Zealand dealer network will be assembled to a partial stage in the Philippines
and completed in the Mustang facility on the Gold Coast.
Australasian Marine Alliance Corp has recently released the first test production Sports Cruiser.
Mustang CEO, Chris Heaton, was on hand to review Mustang's strict quality requirements and
was thoroughly impressed with the fitout, finish and overall attention to detail.
“The Mustang Sports Cruiser range are renowned as a great value entry level boat, and this
strategy will ensure this remains true now and into the future.” said Mustang CEO Chris Heaton.
We have an absolute focus on delivering quality products at a great price, Mr Heaton went on to
say. Strict quality assurances have been put in place, and will be monitored to ensure the highest
quality is always maintained.
Mustang has committed to building the Australian designed Sports Coupé, Sports Euro and
Sports Flybridge ranges at their production facility on the Gold Coast, Australia, where they now maintain a growing workforce of well over 100 people.The 2850 will be the first Sports Cruiser to be released in December and will reflect the new European inspired styling, exceptional quality and performance that Mustang features across their entire range.
With Mustang having sold over 500 of the original 2800 Sports Cruiser, the new 2850 will be a great entry level vessel and will be priced to meet market expectations. The 3350 and 3850 will be released in early 2010. The original Sports Cruiser range will no longer be produced.